Former now available in Europe

May 19, 2020 1 min read

former surf skate brand featuring austyn gillette craig anderson dane reynolds and dylan rieder available in europe

GOOD THINGS ARE ALWAYS WORTH WAITING FOR. 

AREN’T RIDER OWNED BRANDS A BEAUTIFUL THING?

And none more so than FORMERCreated by arguably two of the world’s best surfers in Dane Reynolds, Craig Anderson as well as perhaps one of the best, if not the most stylish skateboarder walking the earth, Monsieur Austyn Gillette and conceptualised by the late and utterly timeless Dylan Rieder. 

To celebrate the launch of Former in Europe for Spring 20, and now available through Wasted Talent Boutique, we decided to jump on the phone and pick Austyn’s brain in how running one of the most hyped independent brands came to be? How difficult merging surf and skate culture is?  The history, the future, the fickle demographical tropes, the lack of a shoe sponsor, sml wheels, Epokhe sunnies, favourite Lynch movies and music to ensure survival during these turbulent times.

Without further ado. Mr Austyn Gillette.

Read the full article on Wasted Talent Mag Here

Discover the latest Former collection, now available in Europe via Wasted Talent.

 



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