About Wasted Talent

Wasted Talent was born on a late summer’s evening in the South West of France, sparked by a conversation over the flowing local vinos. Frustrated by the lack of innovation in Europe’s surf and skate scenes, the founders created a space for brands and products they believed in. Wasted Talent offers clothes and accessories you can wear from the beach to the bar and beyond—without looking out of place. In fact, they created a magazine and a store to embody this ethos. Click for more Wasted Talent.